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Case Studies - Travel


TUI

Contac and TUI have revolutionized communication in the travel industry. Data driven fully personalized consolidated ticket packs now contain copy, maps, pictures and offers relevant to each agent, customer and holiday. Upsell opportunities are increased dramatically, such as seat reservations and excursions.

All of this personalized information is produced in fully variable digital colour and made into a cheque book which can easily be slipped into a customer's pocket.

The result? A vast improvement to the bottom line for TUI, along with happier agents and customers.

case study TUI