Case Studies

Portland Holidays

Explore

Portland Holidays Direct, part of the TUI Travel Group, is a provider of quality holidays at low prices. Portland Holidays was looking for an easily accessible interactive system that would provide customized resort, weather and food information to each of its customers, while acting as a vehicle for selling room upgrades and excursions at the same time.

Inspire

To accommodate the needs of Portland Holidays, Contac built mass personalized websites (PURL), customized for each customer to include only the information that they would find most relevant and appealing.

Execute

Portland Holiday's PURLs have resulted in the enforcement of on-line channels, improvement in customer satisfaction and a drive in incremental income.